You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Business Implications.
ANA has found 236 results for you, in 1142 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Horses for courses - RPD or PeopleMeter?

This paper revisits predictions made in one of the very first papers about Return Path Data delivered in 2005 at WAM . Incorporating findings from a qualitative survey of clients conducted exclusively for this paper, the presenters examine how the...

Catalogue: WM3 2010: Your Audience = Media Consumer + Generator
Authors: George Shababb, Richard Marks
Company: KANTAR TNS Malaysia
October 21, 2010
×

Citation

Shababb and Marks (2010a, October 21). Horses for courses - RPD or PeopleMeter?. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/horses-for-courses---rpd-or-peoplemeter-


Research papers

Rulemaking or playmaking?

A working definition of online co-creation is proposed, and a framework to map the emerging landscape of the discipline itself is provided in this paper. Two distinct types of online co-creation are established based on the degree of 'participant...

Catalogue: Online Research 2010: E-Universe
Authors: Felix Koch, Nick Coates
October 19, 2010
×

Citation

Koch and Coates (2010a, October 19). Rulemaking or playmaking?. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/rulemaking-or-playmaking-


Magazines

Research World (September 2010)

This issue is a celebration of thoughts, ideas and concepts which connect the dots between society, business and the research industry.

Catalogue: Research World 2010
Author: ESOMAR B.V.
September 15, 2010
×

Citation

B.V., E. (2010a, September 15). Research World (September 2010). ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/research-world-september-2010-


Research reports

Global Market Research 2010

The 22nd annual industry study undertaken by ESOMAR in cooperation with KPMG Advisory. It provides a comprehensive and authoritative view on the state of the market and offers an opportunity to explore the impact that 2009’s unprecedented market...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 13, 2010
×

Citation

B.V., E. (2010a, September 13). Global Market Research 2010. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/global-market-research-2010


Research papers

The threat of disintermediation to 'traditional' research

Market research is at risk of becoming irrelevant. The professional discipline is at a crossroads during a turbulent, global economic shift. This is adding extreme pressure for market research to prove its worth. Marketing also is evolving and the...

Catalogue: Asia Pacific 2010: Eyes on Asia
Authors: Shoko Masuda, Robert Adams
April 20, 2010
×

Citation

Masuda and Adams (2010a, April 20). The threat of disintermediation to 'traditional' research . ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/the-threat-of-disintermediation-to-traditional-research-


Research papers

Healthy business

Forecasting of new pharmaceutical products is in the midst of a revolution. Good forecasts must increasingly control for the impacts of health outcomes research, market access, pricing, and promotional response on usage and sales. Fortunately, the...

Catalogue: Global Healthcare 2010: Trends And Innovation Booster
Author: Kenneth L. Sobel
March 3, 2010
×

Citation

Sobel, K. L. (2010a, March 03). Healthy business. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/healthy-business


Research papers

The impact of the economic crisis

We are in the midst of a economic crisis: the worst recession in 100 years and which may rival The Great Depression of the 1930s. This crisis demands new market research: new methods of data collection, new respondent engagement, new analysis, and...

Catalogue: Congress 2009: Leading The Way
Authors: Peter Cooper, Simon Patterson
Company: QRi Consulting Ltd.
September 21, 2009
×

Citation

Cooper and Patterson (2009a, September 21). The impact of the economic crisis. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/the-impact-of-the-economic-crisis


Research reports

Global Market Research 2009

Global Market Research 2009 is the 21st annual industry study undertaken by ESOMAR and the 4th to be developed in cooperation with KPMG Advisory. The latest edition provides a comprehensive and authoritative assessment of the sector's global...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 16, 2009
×

Citation

B.V., E. (2009a, September 16). Global Market Research 2009. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/global-market-research-2009


Research papers

Understanding business drivers at the point of sale

In a challenging market environment a deep understanding of the shopper at the point-of-sale particularly with regard to return of pos investment is crucial for sustainable business success. This presentation deals with the identification of the key...

Catalogue: Retail and Shopper 2009: The Voice Of The Shopper
Author: Karsten Kamin
Company: The Coca-Cola Company
March 4, 2009
×

Citation

Kamin, K. (2009a, March 04). Understanding business drivers at the point of sale. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/understanding-business-drivers-at-the-point-of-sale